On Thursday evening, as rumors swirled about a shooting at Brown University, CNN’s Kaitlan Collins used social media, highlighting the uncertainty and directing people to her channel's 9pm newscast.
Even though it is by no means a flawless news source, her words resonated for numerous observers. It stands as one of the organizations where one can locate grounded and largely reliable reporting – particularly during fast-moving events like the one taking place close to a New Hampshire storage facility.
A Precarious State Amid a High-Stakes Struggle
However CNN, now middle-aged, finds itself in a precarious position as two giant media conglomerates vie for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the fate of CNN has become part of a major game of business acquisition, instead of as a question of what helps the information-seeking public.
“This represents another instance of the fundamental flaws with roots in decades of governmental choices,” said Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The debate about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a more important point.
“It gets presented as a corporate drama with influential figures as the protagonists, but there is hardly any discussion of the public interest,” Pickard said.
The Complicating Factor: The Former President
The network's predicament is further muddied by Donald Trump’s views about a network he has consistently labeled as perhaps his chief “fake news” adversary.
Remember the shouts of “CNN sucks!” at the president’s rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now asserts that CNN needs new ownership. This can be interpreted as ownership that will insulate him from journalistic oversight. That is a factor in why he appears to come down on the side of Paramount Skydance, which has made a unsolicited offer.
He has grounds to like that bidder more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently installed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
A Possibility of Continued Instability
It is important to note, if Netflix prevails, CNN and other cable outlets would first be carved out into a independent unit. Such a move could be a relief to many at the network, but it’s far from a safe harbor. That arrangement could set up CNN for yet another acquisition. The cycle continues.
If you ask Timothy Wu, much of this is illegal, anyway. The well-known analyst of big tech’s dominance recently argued that competition laws should block both deals.
“Each proposed deal would be harmful to the country, and both should be challenged by anti-trust authorities,” Wu stated.
The Fundamental Issue and a Way Ahead
No matter the outcome with this particular battle, the underlying crisis remains.
“The present media landscape is a very structure that undermines democracy, but we must resist a sense of powerlessness,” Pickard noted. Policy decisions – dating back to the 1930s and 1940s – helped to create this hyper-commercialized monster, and revised policy decisions can fix it.
Can reform occur in an era where the top communications regulator will not confirm that the agency is independent? Reform is a distant prospect now, but that should not imply it will never happen.
Measures that strengthen independent news organizations, reinforce local journalism, finance public media, and prevent the consolidation of media power in a handful of hands are within reach – they are necessary for a healthy democracy.
Regarding media ownership, size does not equal quality. And news organizations like CNN shouldn’t be pieces in the newest merger game.